Sony Alpha 7IV Full-Frame Hybrid Camera (ILCE-7M4) | 33 MP Mirrorless Camera, 10 FPS, 4K/60p

Sony Alpha 7IV Full-Frame Hybrid Camera (ILCE-7M4) | 33 MP  Mirrorless Camera, 10 FPS, 4K/60p
Sony Alpha 7IV Full-Frame Hybrid Camera (ILCE-7M4) | 33 MP  Mirrorless Camera, 10 FPS, 4K/60p
Sony Alpha 7IV Full-Frame Hybrid Camera (ILCE-7M4) | 33 MP  Mirrorless Camera, 10 FPS, 4K/60p
Sony Alpha 7IV Full-Frame Hybrid Camera (ILCE-7M4) | 33 MP  Mirrorless Camera, 10 FPS, 4K/60p
Sony Alpha 7IV Full-Frame Hybrid Camera (ILCE-7M4) | 33 MP  Mirrorless Camera, 10 FPS, 4K/60p
Sony Alpha 7IV Full-Frame Hybrid Camera (ILCE-7M4) | 33 MP  Mirrorless Camera, 10 FPS, 4K/60p
Sony Alpha 7IV Full-Frame Hybrid Camera (ILCE-7M4) | 33 MP  Mirrorless Camera, 10 FPS, 4K/60p
Sony Alpha 7IV Full-Frame Hybrid Camera (ILCE-7M4) | 33 MP  Mirrorless Camera, 10 FPS, 4K/60p
Sony Alpha 7IV Full-Frame Hybrid Camera (ILCE-7M4) | 33 MP  Mirrorless Camera, 10 FPS, 4K/60p
Sony Alpha 7IV Full-Frame Hybrid Camera (ILCE-7M4) | 33 MP  Mirrorless Camera, 10 FPS, 4K/60p
Sony Alpha 7IV Full-Frame Hybrid Camera (ILCE-7M4) | 33 MP  Mirrorless Camera, 10 FPS, 4K/60p
Sony Alpha 7IV Full-Frame Hybrid Camera (ILCE-7M4) | 33 MP  Mirrorless Camera, 10 FPS, 4K/60p
Sony Alpha 7IV Full-Frame Hybrid Camera (ILCE-7M4) | 33 MP  Mirrorless Camera, 10 FPS, 4K/60p
Sony Alpha 7IV Full-Frame Hybrid Camera (ILCE-7M4) | 33 MP  Mirrorless Camera, 10 FPS, 4K/60p
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Limited time sale

Sony Alpha 7IV Full-Frame Hybrid Camera (ILCE-7M4) | 33 MP Mirrorless Camera, 10 FPS, 4K/60p

Sony Alpha 7IV Full-Frame Hybrid Camera (ILCE-7M4) | 33 MP Mirrorless Camera, 10 FPS, 4K/60p

ILCE-7M4/BQ IN5

|

₹ 218,490 (incl. of all taxes)

₹ 218,490

MRP ₹ 247,990 (incl. of all taxes)

You Save: ₹ 29,500 (12%)

Low cost EMI As low as ₹ 24,276 Per Month. More Details

Low Cost EMI PlansX

EMI Plan Interest(pa) Total Cost
₹ 72830 x 3m 0% ₹ 218,490
₹ 36415 x 6m 0% ₹ 218,490
₹ 24277 x 9m 0% ₹ 218,490

NOTE:
1. The EMI table above is indicative for just this item. Actual amount payable will depend on your card and will be shown on checkout page.
2. The bank will continue to charge interest on Low Cost (NO cost EMI) plans as per existing rates. However, the interest to be charged by the bank will be passed on to you as an upfront discount. & Low cost EMI is available on Cart value Rs. 5000 & Above for more info Click here

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  • Manufacturing & Packaging details
    Manufacturer Name : Sony Corporation, 1-7-1 Konan, Minato-KU, Tokyo 108-0075, Japan
    Country of Origin : Thailand
    Name of Importer & Address : Sony India Pvt. Ltd. , A-18, Mohan Co-operative Industrial Estate, Mathura Road, New Delhi-110044, India, Toll Free : 1800-103-7799, E-mail : sonyindia.care@ap.sony.com
    Net quantity :1 U (Unit) (Quoted MRP is for 1 U only and inclusive of all taxes)

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  • Sony Alpha 7IV Full-Frame Hybrid Camera (ILCE-7M4) | 33 MP  Mirrorless Camera, 10 FPS, 4K/60p
    Sony Alpha 7IV Full-Frame Hybrid Camera (ILCE-7M4) | 33 MP Mirrorless Camera, 10 FPS, 4K/60p

    ₹ 218,490 (incl. of all taxes)

    ₹ 218,490

    MRP ₹ 247,990 (incl. of all taxes)

    You Save: ₹ 29,500 (12%)

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Product Description

The latest sensor, processing engine, and AI-based autofocus work in tandem with cutting-edge still-photography and moviemaking technology to create a fresh, dynamic imaging experience. The α7 IV is the ideal hybrid, providing breathtaking still and movie imagery, along with flexible connectivity for on-the-spot transmission of your images.

  • 33MP Full-Frame Exmor R CMOS Sensor
  • 4K 60p Video
  • Up to 10 fps Shooting, ISO 100-51200
  • 759 AF Points (Wide AF Coverage)
  • 10-Bit 4:2:2 , S-Cinetone

Features

Newly developed 33.0‑MP back-illuminated CMOS image sensor

The full-frame Exmor R™ CMOS sensor delivers outstanding speed and superb image quality. The use of copper wiring contributes to higher transmission speeds and faster AD conversion, while fast sensor readout enables 10-bit 4:2:2 4K recording at up to 60p. The sensor also provides improved colour reproducibility, low-noise performance at all sensitivities, 15-stop dynamic range on stills, and increased AF precision and focal stability.

BIONZ XR™ image processor for up to 8x processing speed

The BIONZ XR engine, also used in the flagship α1 and α7S III models, provides up to an 8x increase in processing speed. The engine concentrates real-time processing of AF, image recognition, and image quality adjustment to minimise processing latency, for greatly increased movie and still processing power. User interface, network, and file management processing is distributed in order to deliver fast response regardless of real-time processing load.

4K 60p recording, 4:2:2 10-bit recording

The α7 IV gives you an impressive range of video recording options. Full pixel readout without binning allows 4K 60p recording, and when recording 4K movies at 30p, full-frame 7K oversampling produces high-resolution, highly detailed 4K. 10-bit 4:2:2 video can be recorded internally, allowing fuller, more natural gradations and greater editing freedom. The XAVC HS™ file format provides roughly twice the coding efficiency of MPEG-4 AVC/H.264.

Beautiful colour expression made simple, with S-Cinetone™

The α7 IV supports S-Cinetone, based on expertise gained through development of the VENICE CineAlta camera. This look is responsible for the beautiful skin tones for which Cinema Line cameras like the FX9, FX6, and FX3 are widely acclaimed. It delivers natural mid-tones for healthy-looking skin colour, plus soft colours and gorgeous highlights. Because it's in-camera, it's easy to create a more expressive look for your movie imagery without post-editing.

Beautiful image rendering with low noise

Visible benefits of the powerful new 33.0‑MP sensor and engine go beyond mere numbers. They include soft, natural-looking human skin textures, a stunning level of detail in landscapes and scenery, and better colour reproduction, with higher subjective resolution resulting from improved algorithms. The standard sensitivity range of ISO 100-51200 is expandable to ISO 50-204800 for stills and ISO 100-102400 for movies, with low-noise performance throughout.

Set the mood, in-camera, with Creative Look

Broaden your creative palette with a selection of ten Creative Look presets. You can easily impart a particular mood in your still images, movies, and live streaming, and all preset selections are available in-camera without post-editing, so you can share your vision immediately after shooting.

Soft Skin Effect for bright and beautiful skin appearance

The built-in Soft Skin Effect makes skin look more beautiful, softening wrinkles, blemishes, and dull patches while preserving liveliness in eye and mouth areas. Complementing the capabilities of the full-frame sensor, this feature can add appeal to live-streamed sessions, as well as enhancing still shots and movies. Four level settings are available, so you can adjust the degree of the effect as you wish.

AI-based Real-time Eye AF and Real-time Tracking

The superior processing power of the BIONZ XR engine has led to improvements in both Real-time Eye AF and Real-time Tracking features. Improved face detection translates into 30% better eye-detection accuracy, while faster image processing yields higher accuracy when the subject is looking up, down, or sideways. Real-time Tracking allows you to select your subject and then leave tracking to the camera, relying on the latest subject recognition algorithm and high-speed analysis of spatial data by the processing engine.

Customer Reviews

Based on 10 reviews
70%
(7)
10%
(1)
10%
(1)
0%
(0)
10%
(1)
P
Purushotham Naik
Great Hybrid Camera on The Market

The Camera Is Really Great for Hybrid Shooter You Can Switch Photo to Video with Only One dial. That Also Separate All The Settings like Shutter, Iso, Aperture, and More importantly Picture Profiles Which you Shouldn't Shoot in Photo mode. Overall Happy with This Camera But There are 3 Issue i Would Like To Address

1. 4k Crop which isn't that But Something to
know about 4.5/5
2. The Grip is Not The Best.Could Have
Been Better 4/5
3. Last is Updates Sony Rarely Give Updates
To This Camera After a Year Of Launch
Like Adding More AF Subject Priority and
More That Which They Have Added in
A6700 4.5/5

But Other This Issues Overall Experience With Camera Is Great You Can Also Buy Third Party Lens with This Camera Which Is The Best Thing About This Camera. 5/5

Hi Purushotham ,

Dear Purushotham , Your review made our day! Thank you for taking out your time to tell us about your experience. We look forward to serving you again

Regards,
ShopAtSC.

J
Jagadish Mamilla
Brilliant Auto focus

There are a lot of things I like about this camera. Auto focus tops the list. Eye tracking feature is amazing. The 33 MP sensor too is very good in bringing quality to the images. I wish it could do more than 10 fps, but this is enough for most cases. The video capabilities are good too. Overall a very good camera for still pictures and videos. The easy buying options from shopatsc are better than buying at regular stores. Thumbs up to shopatsc for that.

Hi Jagadish,

Thank you for being a valued customer. Each word means a lot to us. We make sure you always step with best experience.

Regards,
ShopAtSC

A
Abhinav Litkar
Perfect hybrid tool

Simply awesome for both photos and videos. Timely delivery by Sony India.

Hi Abhinav,

We really appreciate you for taking the time out to share your experience with us. We look forward to serving you again in the future!

Regards,
ShopAtSC

M
Mahadev Patil
Aweseome hybride camera

Bought it recently and fully impressed with it's photo and video quality. You can find some photos on my instagram @the_velvet_media if you want to check the quality.
It performs exceptionally in video department. Slightly disappointed with crop in 4K 60p.

Hi,

Thank you for the wonderful feedback. We are happy to know that you had a Best Experience; we request you to Subscribe to our newsletter www.ShopatSC.com and receive exclusive offers on products you love! We look forward to serving you again in the future!

Regards,
ShopAtSC

S
Santhosh Jidugu

Sony Alpha ILCE-7M4 Full-Frame Hybrid Camera 33MP Interchangeable-Lens Mirrorless Camera Body (4K 30P Video Recording, Real-Time Eye AF for Humans, Birds, Animals) - Black

Hi Santhosh

Thank you for taking the time to give your feedback. We really appreciate it. Looking forward to seeing you again.

Regards,
ShopAtSC

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