Sony Alpha ILCE-7 III K Full-Frame 24.2MP Mirrorless Digital SLR Camera with 28-70mm Zoom Lens (4K Full Frame, Real-Time Eye Auto Focus, Tiltable LCD, Low Light Camera) - Black

ILCE-7M3K
₹ 159,990 MRP. ₹ 182,490 12% Off

(incl. of all taxes)

Available offers
  • Easy EMI options available
  • Offer Get Carrying Case & Battery Charger.

  • 2 Years Standard Warranty + 1 Year Additional Warranty only upon registration at alphacommunity.in

  • Free Home Delivery from your nearest Authorized Sony Center/ Sony Exclusive store.

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An entirely renewed image sensor and image processing system further enhance image quality. Improved overall AF performance, high-speed continuous shooting of up to 10 fps*, 4K* movie recording capability, and operation that has been dramatically upgraded from the α7 II allow more decisive moments to be captured. This kit comes with a 28-70 mm Zoom Lens.

  • Standard ISO range from 100 to 51200
  • 15-stop dynamic range at low-sensitivity settings
  • 14-bit RAW Output for natural gradations
  • 5-axis optical in-body image stabilization
  • 4D FOCUS – Wide, Fast, Steadfast, AF performance inherited from α9
  • Tenacious AF/AE tracking during continuous shooting at up to 10 fps and up to 8fps in live view mode with mechanical or silent shutter
  • 4K HDR with high resolution, wide dynamic range, and a wide colour gamut approaches reality
  • Outstanding reliability and features for smooth, confident shooting in a compact body
  • Fast AF/AE tracking for continuous shooting at up to 10 fps
  • Full pixel readout without binning for high-resolution 4K movies

Back-illuminated 42.4 MP full-frame sensor

The 35 mm full-frame Exmor R CMOS image sensor features 42.4-megapixel resolution, back illumination and gapless on-chip lens design for extraordinary sensitivity and dynamic range, anti-reflection (AR) coating on sensor seal glass and other innovations that unleash the sensor's power to make images look realistic.

Eye Auto Focus

Eye AF newly supports AF-C mode with greater precision that dramatically enhances portrait shooting, plus higher AF speed that makes it easier to shoot a portrait of a moving subject, even if the subject looks down and away from the camera, or is backlit with face in partial darkness.

Enhanced operability for continuous shooting

Images captured in continuous shooting mode can be displayed as a group, and such groups can be deleted or protected in one quick operation. Furthermore, with higher burst capacity and UHS-II media compatibility, the camera significantly streamlines the operation of writing data to memory cards.

Up to 10fps with AF/AE tracking

A7 III can shoot continuously at up to 10fps with AF/AE tracking (up to 8fps with minimal display lag in live-view continuous shooting mode) for easy, stable shooting of even intensely active subjects. Up to approximately 177 JPEG images (standard) in full resolution, 89 compressed RAW images, or 40 uncompressed RAW images can be captured in one continuous burst.

Anti-flicker shooting

Greater buffer memory, system speed and UHS-II support allow the A7R III to capture up to approx. 28 uncompressed RAW, or 76 compressed RAW or JPEG images, in a continuous burst at 10fps. Fn menu/menu display access, setting changes and review playback can occur during data writing.

HDR movie production

Supporting a wide range of HDR movie production needs, the A7 III offers S-Log3 as well as S-Log2 gamma curves, for great flexibility to fine-tune images as desired through colour grading operation in post-production, and a new HLG (Hybrid Log-Gamma) picture profile for instant HDR workflow.

Touch screen LCD for instant focus operation

A 3.0-type 922K-dot LCD screen offers touch screen operation and bright, clear, finely detailed views even outdoors. Use Touch Focus to focus instantly on a point that you touch on the screen and Touch Pad to drag the focus frame with a fingertip on the LCD as you monitor the shot through the viewfinder.

XGA OLED Tru-Finder

Providing high resolution and contrast, plus the excellent gradation and color reproduction that are advantages of OLED viewfinders, this approximately 2359K-dot XGA OLED Tru-Finder faithfully depicts images with clear corner-to-corner visibility. Magnification is 0.78x (approx. 38.5° diagonal FOV). ZEISS T* coating greatly reduces obtrusive lens reflection on the ocular lens.

5-Axis Steady Shot

Packed into the robust a7 III is a 5-stop effective 5-axis Steady Shot INSIDE image stabilization system that compensates for five different types of camera shake encountered during handheld shooting of stills and video. This allows users to confidently use any lens, even adapted lenses, for critical imaging without encountering blur from camera shake.

Dual Slot With UHS-II Compaitablity

This camera provides two media slots for SD card (UHS-II-compatible for fast data writing) and SD card/Memory Stick, respectively. Two cards in the slots can be used to simultaneously record or relay record data; separate RAW data from JPEG data, or stills from movies; and copy data from one card to the other.

One-touch remote & One-touch sharing

One-touch remote can turn a smartphone or tablet into a viewfinder/remote control. One-touch sharing transfers photos/videos to your device for SNS sharing. Just install a PlayMemories Mobile app via Wi-Fi to your NFC-enabled Android device, and then touch the device to the camera to connect them. If you don’t have NFC, use QR code compatibility to pair the devices.

Sony provide a standard 2 Year warranty for this product.
No, memory card is not supplied with this model
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Sony Alpha ILCE-7 III K Full-Frame 24.2MP Mirrorless Digital SLR Camera with 28-70mm Zoom Lens (4K Full Frame, Real-Time Eye Auto Focus, Tiltable LCD, Low Light Camera) - Black